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La galaxia Gutenberg has ratings and 61 reviews. Chiara said: Basically what McLuhan argues in his book is that the invention and diffusion of Gutenb. Buy LA GALAXIA GUTENBERG by Marshall McLuhan (ISBN: ) from Amazon’s Book Store. Everyday low prices and free delivery on eligible. La galaxia Gutenberg: gĂ©nesis del homo typographicus [Marshall McLuhan] on *FREE* shipping on qualifying offers. Planeta-Agostini. Barcelona.

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And it isn’t even the book with that quotation! It gave us the concept of the global village; that phrase has now been translated, along with the rest of the book, into twelve languages, from Japanese to Serbo-Croat. I found this to be wonderfully transparent and to give a sense of the relative weight of each author in relation to McLuhan’s thought. Being a difficult subject is a kind of excuse for the somewhat opaqueness of this work. Jul 16, Josh rated it it was amazing Shelves: Aug 08, Jeff rated it it was amazing.

Retrieved from ” https: Doesn’t come together into a grand theory after all, so lacks punch and purpose.

La galaxia Gutenberg

Oct 18, Hans-Peter Merz marked it as abandoned. Ilyas Ozturk rated it really liked it Oct 30, It seems to me a book that somebody should have written a century ago. It helped establish Msrshall McLuhan as the original I’m enjoying this book a great deal so far.

Which is what a whole shitload of people are doing now with the whole digital humanities thing.

La Galaxia Gutenberg – Marshall McLuhan – Google Books

I didn’t follow everything in the book, but I did get a lot of ideas. Sep 15, Sandyssandersatt. Then the child enters the world of the manuscript culture.

Iar un falaxia detaliu este evadarea unui mic puisor de sub tot filmul atetiei unor oameni de a prinde puii si ai constrange in tarcul lor! Very good, and very dense.

This article relies too much on references to primary sources. I can see how this was revolutionary and I can also see why I did I grew up with parents who quoted “the medium is the message” and used it as part of our answering machine message, but never read any McLuhan till this one. I’d made it almost pages, and all I had retained from those pages was that he starts the book discussing King Lear, but I don’t know why, and that people from literary cultures apparently see differently than people from non-literary cultures.


To raise a moral complaint about this is like cussing a buzz-saw for lopping off fingers. McLuhan’s work is viewed as one of the cornerstones of the study of media theory. The printing press created mass ideology. That what we humans have taught one another to adhere to and appreciate is actually that which currently holds us back from evolving knocks me over with it’s obviousness. I grew up with parents who quoted “the medium is the message” and used it as part of our answering machine message, but never read any McLuhan till this one.

At this point, having read a good chunk of McLuhan over the years, I have yet to run across anything of his that isn’t five star.

Just a moment while we sign you in to your Goodreads account. Read all the way through this a couple of times and just had it sitting around and picked it up to read random spots. Cover of the first edition. De pilda cheile acestei lecturi importante pentru oricine este acum prins intr-o forma sau alta in aceasta lume a comunicarii sunt formulate in doua concepte importante.

McLuhan is fun and has a distinctive way of writing theory that I wish more people had copied. Print is the technology of individualism. He was able to have the foresight to see how different technologies would effect culture as a whole. The main point of irritation for me is how McLuhan’s interpretations of texts could be so loose and, honestly, lazy.

By the end it seems essential. It sometimes felt like I was reading the most enjoyabl This was a fun and inspiring book, and there were points at which I would have considered just giving it five stars despite some of its obvious flaws and the fact that it is quite dated.

Mobile characters, with their easy and quick reproducing capability, therefore, inadvertently brought us to cultural homogeneity and repetitivness. Jan 29, Andrew added it Shelves: Got me into don quixote. Rey Armenteros rated it really liked it Jun 21, Ce inseamna azi tipar si scris, comunicare scrisa, audio-vizual si retea informatica de diseminare a celorlalte tipologii comunicationale este la fel de revolutionar pentru omul care creste odata cu ele, la fel cum pe vremea varstei medii, evul mediu unui om simplu-i era dat sa afle tainele alfabetizarii si incarcarii de a scrie si folosi asta in scopul ridicarii sale in contextul vietuirii tiparului conviv de atunci.


The Gutenberg Galaxy: The Making of Typographic Man

Jan 07, Toria rated it liked it. And since most of his sources are from research papers and the like, their intended audience is experts, and possibly interested and educated amateurs. Dans la Galaxie de Gutenberg Marshall McLuhan presente sa grande these que ce n’est pas le contenu du message mais son medium presse ecrite, television, radio, etc. Consider transferring direct quotations to Wikiquote.

I’m enjoying this book a great deal so far. In the early s, McLuhan wrote that the visual, individualistic print culture would soon be brought to an end by what he called “electronic interdependence”: Seems like all of McLuhan could be seen as one long piece though. The Technologizing of the Word.

La galaxia Gutenberg by Marshall McLuhan (4 star ratings)

May 10, Thadd rated it it was amazing. Kind of choppy in how each short chapter carries on the theme of the book.

Instead of tending towards a vast Alexandrian library the world has become a computeran electronic brain, exactly as an infantile piece of science fiction. To see what your friends thought of this book, please sign up. Though the World Wide Web was invented thirty years after The Gutenberg Galaxy was published, McLuhan may have coined and certainly popularized the usage of the term ” surfing ” to refer to rapid, irregular and multidirectional movement through a heterogeneous body of documents or knowledge, e.